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About Vickie Sullivan

Vickie Sullivan is internationally recognized as the top market strategist for thought leaders, professional speakers and B2B professional service firms. Specializing in brand and message strategies in crowded markets, she has helped thousands of talented people outsmart their competition since 1987.

Written by: Vickie Sullivan  |  September 13, 2012

Find Your Copycats

You spend time, energy, and brain cells creating fabulous content.

So it’s reasonable to be miffed when someone else uses your stuff without permission. The problem: you’re so busy creating that you don’t want to stop and spend time finding the offenders.

A quick and easy way to monitor the copycats: Copyscape. Just plug in any webpage, and this handy (and free!) tool will search the web for the same wording. Want a heads up? Then check out their for-fee service copy sentry. (And no, I am not an affiliate and don’t get a commission. I just like this tool.)

Second thing to check out: the video on their story on the about us page. Just two minutes long, this animation is sharp and engaging. This is a best practice all experts can apply to their situation.

Just don’t copy it… Here’s the link.

Many thanks to Susan RoAne for sharing this resource via SpeakerNet News.


About Vickie Sullivan

Vickie Sullivan is internationally recognized as the top market strategist for thought leaders, professional speakers and B2B professional service firms. Specializing in brand and message strategies in crowded markets, she has helped thousands of talented people outsmart their competition since 1987.