Resources  >> Gamechanger in the Training Space?

About Vickie Sullivan

Vickie Sullivan is internationally recognized as the top market strategist for thought leaders, professional speakers and B2B professional service firms. Specializing in brand and message strategies in crowded markets, she has helped thousands of talented people outsmart their competition since 1987.

Written by: Vickie Sullivan  |  May 05, 2011

Gamechanger in the Training Space?

First we had classroom-type training.  Then Corporate America latched on to online training.  Then they blended the two.  What’s next?  Tools that make trainers out of everyone.

Yes, technology is involved.  According to this Fast Company article, cloud-based MindFlash has lowered the cost and raised the easy factor.  Their goal:  have a new user sign up, configure a course, and invite students in 15 minutes or less.

Where will this go?  Too soon to tell.  My prediction:  Gen Y’s will jump on this quickly as they already have basic-multi-media skills.  Unfortunately, many of them don’t have the expertise (or the war stories) of the Boomers.  This will be a great bridge-builder between the generations.  And Corporate America will make training everyone’s responsibility.

I wouldn’t fight this trend.  Instead, let’s play the game.  One way we can participate:  experts like us can help make the training consistent.  The last thing companies can tolerate is contradictory ways to do the same thing.  And experts on curriculum development will see some great opportunities ahead.


About Vickie Sullivan

Vickie Sullivan is internationally recognized as the top market strategist for thought leaders, professional speakers and B2B professional service firms. Specializing in brand and message strategies in crowded markets, she has helped thousands of talented people outsmart their competition since 1987.