Resources  >> Getting Your Website to Work

About Vickie Sullivan

Vickie Sullivan is internationally recognized as the top market strategist for thought leaders, professional speakers and B2B professional service firms. Specializing in brand and message strategies in crowded markets, she has helped thousands of talented people outsmart their competition since 1987.

Written by: Vickie Sullivan  |  April 25, 2013

Getting Your Website to Work

Maybe it’s because I was in the throes of redesigning my site, but I found myself in conversation with many thought leaders doing the same thing.  The question that keeps coming up:  how can I have a great website that can also be found?

This article has some good ideas about how to have a beautifully strategic site that still satisfies the SEO powers that be.  My favorite suggestion:  get rid of the splash pages.  (I never liked those dang things in the first place.)

It’s a chicken or the egg question, isn’t it?  Do you have a killer site that is invisible, or do you have a silly site that everyone can find (but wish they didn’t)?  Time will tell for my site.  Check out this article for a great explanation of why we need both and what to do about it.


About Vickie Sullivan

Vickie Sullivan is internationally recognized as the top market strategist for thought leaders, professional speakers and B2B professional service firms. Specializing in brand and message strategies in crowded markets, she has helped thousands of talented people outsmart their competition since 1987.