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About Vickie Sullivan

Vickie Sullivan is internationally recognized as the top market strategist for thought leaders, professional speakers and B2B professional service firms. Specializing in brand and message strategies in crowded markets, she has helped thousands of talented people outsmart their competition since 1987.

Written by: Vickie Sullivan  |  January 28, 2010

Hidden in plain sight

The #1 takeaway from last Tuesday’s Extreme Mini Makeover call:  the most compelling thing about us is hidden in plain sight.  Anyone over 25 years old has a ton of experience…somewhere.  It’s all in applying what we’ve done to pave the way for what we’re doing now.

And sometimes, it just takes a pair of fresh eyes to show us what we’ve got.  Had a blast at the first Extreme Mini Makeovers call.  Many thanks to those who participated.  For those of you who want to package your expertise for your best markets, go here to register … it’s not too late, and you’ll be able to download the MP3 file from last Tuesday’s call.


About Vickie Sullivan

Vickie Sullivan is internationally recognized as the top market strategist for thought leaders, professional speakers and B2B professional service firms. Specializing in brand and message strategies in crowded markets, she has helped thousands of talented people outsmart their competition since 1987.