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About Vickie Sullivan

Vickie Sullivan is internationally recognized as the top market strategist for thought leaders, professional speakers and B2B professional service firms. Specializing in brand and message strategies in crowded markets, she has helped thousands of talented people outsmart their competition since 1987.

Written by: Vickie Sullivan  |  April 05, 2011

In The Jungle

Last month, I blogged about looking for the big game — tigers — during a safari in India.  Because many of you asked, I’ll follow up.  Bottom line:  I’m sorry to report that no, I didn’t see any big cats on this trip.  The tigers were there, just too deep in the forest to find.

Here’s what I did see:  monkeys.  A ton of them.  A day-old baby monkey with mom.  Monkeys on the road not ten feet away from us, acting like we were the curiosity.  Why didn’t they run away when they saw our jeeps?  Because they knew we were coming.  They had friends — other monkeys — in the trees watching for predators.  If we were a threat, the distress call (a noise that puts fire alarms to shame) would go out and they would’ve been long gone.  The monkeys were never alone; they took turns watching out for one another.

Wouldn’t it be nice if humans had each other’s back more?


About Vickie Sullivan

Vickie Sullivan is internationally recognized as the top market strategist for thought leaders, professional speakers and B2B professional service firms. Specializing in brand and message strategies in crowded markets, she has helped thousands of talented people outsmart their competition since 1987.