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About Vickie Sullivan

Vickie Sullivan is internationally recognized as the top market strategist for thought leaders, professional speakers and B2B professional service firms. Specializing in brand and message strategies in crowded markets, she has helped thousands of talented people outsmart their competition since 1987.

Written by: Vickie Sullivan  |  January 05, 2009

Lucrative Niche In Financial Services

Think the financial services industry is a dead end for experts? Think again. Giants such as Edward Jones, Smith Barney and JP Morgan are in heavy recruitment mode for women financial planners. Why? Because research shows that 60 to 80% of the wealth will belong to women. In general, personal financial advisors are a top occupation, slated to grow 41% between 2006 and 2016. So look for an upsurge in mentoring programs, outreach programs, and all sorts of help for these coveted candidates. Great opportunities for experts for recruiting women, sales skills for women, executive coaching…if your brand is for and about women in finance, you’re on the inside track. Remember, the field will get crowded quickly, so only the best-branded will get the fees.


About Vickie Sullivan

Vickie Sullivan is internationally recognized as the top market strategist for thought leaders, professional speakers and B2B professional service firms. Specializing in brand and message strategies in crowded markets, she has helped thousands of talented people outsmart their competition since 1987.