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About Vickie Sullivan

Vickie Sullivan is internationally recognized as the top market strategist for thought leaders, professional speakers and B2B professional service firms. Specializing in brand and message strategies in crowded markets, she has helped thousands of talented people outsmart their competition since 1987.

Written by: Vickie Sullivan  |  December 22, 2016

Navigating the Holidays

Navigating the Holidays

One of my favorite things about this season: holiday movies. I like the old ones, such as It’s A Wonderful Life. The funniest shows for me, though, are the ones with wacky family dynamics with a heartwarming ending. Why? Because they show what we experience but don’t want to talk about.

So, let’s talk about it. Here are my two best strategies for navigating a cast of colorful characters we call family.

• Focus on the gifts. No, I’m not talking about what’s under the tree. In the past, I’ve expected people to give me something they don’t have at that moment: attention, empathy, whatever. And I get my feelings hurt when I didn’t get that. Now, I lower my expectations. I celebrate what I get and leave it at that.

• Show up. Before the fun begins, I decide what role I’m going to play. Am I the fun one, the serene one, the carefree one? And no matter what happens, I don’t break that role. When someone acts beneath their dignity, I either stay in that role or shut up. I won’t respond in kind. The result: When folks act like silly, I don’t make the problem worse. De-escalation is a very useful skill.

Yes, it’s a special time of the year. Navigating family dynamics makes sure the holidays stays that way.

May your holiday be filled with fun and good times!


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About Vickie Sullivan

Vickie Sullivan is internationally recognized as the top market strategist for thought leaders, professional speakers and B2B professional service firms. Specializing in brand and message strategies in crowded markets, she has helped thousands of talented people outsmart their competition since 1987.