Resources  >> Need A Name? Try This

About Vickie Sullivan

Vickie Sullivan is internationally recognized as the top market strategist for thought leaders, professional speakers and B2B professional service firms. Specializing in brand and message strategies in crowded markets, she has helped thousands of talented people outsmart their competition since 1987.

Written by: Vickie Sullivan  |  February 28, 2012

Need A Name? Try This

In this crowded marketplace, labels can give you a leg up.  A snazzy title for your business or for your campaign can capture interest and kick off market momentum.  It’s a popular request from my clients.

This handy article from Entrepreneur magazine offers a quick and easy way to come up with a name.  What I like:  this article gives you three options so your creativity is not limited by one process.  What I recommend:  use this system for more than naming your business.  These tools are great for naming anything that needs three words or less.

Warning: don’t use this for naming your speeches or articles.  Titles here need more description.


About Vickie Sullivan

Vickie Sullivan is internationally recognized as the top market strategist for thought leaders, professional speakers and B2B professional service firms. Specializing in brand and message strategies in crowded markets, she has helped thousands of talented people outsmart their competition since 1987.