Resources  >> Talent War Rages On

About Vickie Sullivan

Vickie Sullivan is internationally recognized as the top market strategist for thought leaders, professional speakers and B2B professional service firms. Specializing in brand and message strategies in crowded markets, she has helped thousands of talented people outsmart their competition since 1987.

Written by: Vickie Sullivan  |  May 08, 2012

Talent War Rages On

Yep, the economy is rebounding.  And workers are celebrating by looking for new jobs, according to this study by Randstad, a Fortune 500 staffing company.  The report’s Employee Confidence Index was 55.5 in March, more than 15 points above the historic low in January 2007.  Only five points lower than the all-time high.

This mass exodus has been predicted for over a year now.  The antidote:  ramp up employee engagement strategies.  And that’s good news for OD and other experts in the corporate arena.

Look for low-cost solutions first.  Then when that doesn’t work, money will be thrown at the problem.  Your next best step:  get ahead of the curve by being the resource for mass, low-cost solutions.  Build momentum now so when the problem hits full force, you have front runner position.  Also beef up your content marketing programs now — awareness will be a strategic advantage.

Click here for the press release on the findings.


About Vickie Sullivan

Vickie Sullivan is internationally recognized as the top market strategist for thought leaders, professional speakers and B2B professional service firms. Specializing in brand and message strategies in crowded markets, she has helped thousands of talented people outsmart their competition since 1987.