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About Vickie Sullivan

Vickie Sullivan is internationally recognized as the top market strategist for thought leaders, professional speakers and B2B professional service firms. Specializing in brand and message strategies in crowded markets, she has helped thousands of talented people outsmart their competition since 1987.

Written by: Vickie Sullivan  |  November 08, 2012

The Future of Marketing

Do you like statistics as much as I do?  Then check out this quick read from HubSpot on what’s going on in marketing.

This mash up from many sources has a lot of gems.  Insights here are not only for our own marketing efforts, but also for ways to help our clients.  My favorite:  why people unsubscribe from lists.

The sooner you see the biggest challenges of your best buyers, the sooner you can come up with solutions to help them.  Lists like this can help.

A short trip to the dark side:  these stats give us a heads up.  But they don’t tell us what to do.  That’s our job.  Let’s get crackin’…


About Vickie Sullivan

Vickie Sullivan is internationally recognized as the top market strategist for thought leaders, professional speakers and B2B professional service firms. Specializing in brand and message strategies in crowded markets, she has helped thousands of talented people outsmart their competition since 1987.