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About Vickie Sullivan

Vickie Sullivan is internationally recognized as the top market strategist for thought leaders, professional speakers and B2B professional service firms. Specializing in brand and message strategies in crowded markets, she has helped thousands of talented people outsmart their competition since 1987.

Written by: Vickie Sullivan  |  June 13, 2013

The Takedown of the Takers

I’ve always rooted for the nice person to finish first.  In Corporate America, I lost hope of that happening.  Until I read this Spring article from Strategy + Business about how teams and collaboration are changing in favor of the “givers”.

It makes sense; in a silo-based bureaucracy, the takers could take unfair advantage without suffering any real consequence.  Not anymore.  Collaboration has forced the harsh spotlight on taker behavior.  The result:  those who don’t help out get blocked on the ladder to success.

I see  a lot of interesting possibilities here for soft-skill thought leaders.  Think about it:  how about an online quiz that measures if your actions make you a taker?  Or a game with role playing that shows the consequences of common behavior?  Go beyond the typical training.  (Who would go to a reformed taker class?)  Think about diagnosis and behavior change.

Takers not necessarily evil people.  They’ve just done what drives results (until now).  There are a lot of adjustments they need to make.  And folks like us can help them do just that.


About Vickie Sullivan

Vickie Sullivan is internationally recognized as the top market strategist for thought leaders, professional speakers and B2B professional service firms. Specializing in brand and message strategies in crowded markets, she has helped thousands of talented people outsmart their competition since 1987.