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About Vickie Sullivan

Vickie Sullivan is internationally recognized as the top market strategist for thought leaders, professional speakers and B2B professional service firms. Specializing in brand and message strategies in crowded markets, she has helped thousands of talented people outsmart their competition since 1987.

Written by: Vickie Sullivan  |  December 08, 2009

Use this trend to promote your speaking

Picked this tip up from MeetingsNet last month:  cutting speaker travel costs is a priority now, so let’s use that to our advantage.  Veteran speakers know to promote their programs to groups meeting in the same city.  The problem:  how to find who’s meeting at the hotel.  Two ideas to find out about these groups:  ask the hotel for a calendar of events.  If they won’t give it to you, ask the planner and they’ll definitely get the list.  If you want to go citywide, get a meetings calendar from the visitors and convention bureau.


About Vickie Sullivan

Vickie Sullivan is internationally recognized as the top market strategist for thought leaders, professional speakers and B2B professional service firms. Specializing in brand and message strategies in crowded markets, she has helped thousands of talented people outsmart their competition since 1987.