Written by: Vickie Sullivan | April 23, 2015
Why Great Opportunities Slip Away
Have you ever had a situation where a great opportunity was just around the corner…and all of a sudden it slipped away? Someone reached out to you, asked for help, was all ready to work with you, and POOF, just disappeared? I have and I’m sure you have too.
In my early years, I used to make up stories about why. Did I do something wrong? Did they die in a fiery car crash? It used to bother me because I got so excited about working with them. (Apparently more excited than they were.)
What I’ve learned over the years: their decision had nothing to do with the value of my work. Something happened on their end that changed everything. In this article from RainToday, I drill down on the top three scenarios that drive otherwise great prospects to change directions.
Bottom line: our conversations don’t happen in a vacuum. They are a larger part of the buyer’s environment. Outside forces are our biggest competitor.
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