Vickie Sullivan’s Bio & Photos

Vickie K. Sullivan

President of Sullivan and Associates, Inc.

Vickie Sullivan is internationally recognized as the top market strategist for thought leaders, professional speakers and B2B professional service firms. Specializing in brand and message strategies in crowded markets, she has helped thousands of companies outsmart their competition since 1987. Ms. Sullivan is a popular speaker throughout the U.S. and Canada on why buyers buy in lucrative markets and strategies to get and leverage those opportunities. Her popular newsletter Tips, Trends and Tirades® is considered a respected global resource.

Ms. Sullivan has served twice on the editorial board for Professional Speaker Magazine, and as contributing editor for, from 2009-2015. Her articles have been published in other publications such as PresentationsUSA Today magazines and the Handbook of Business Strategy.

Ms. Sullivan also has been quoted in mainstream media such as, The New York Times and Investor’s Business Daily. Her work and views have appeared in books such as Bright-Sided: How Positive Thinking Is Undermining America by Barbara Ehrenreich, Secrets of Six-Figure Women by Barbara Stanney, and Getting Started in Consulting by Alan Weiss.

Ms. Sullivan’s groundbreaking work has earned her an appointment on the Women’s Leadership Board for the Kennedy School of Government at Harvard, serving on the Executive Committee in 2009-2011. As a former member of the mentoring committee, she has given three presentations to the student body there on personal branding and prominence. She also served as an adviser on branding and thought leadership for SupporTED’s Collaboratium 2015, an invitation-only even serving select TED Fellows.

The first in her family to graduate from college, Ms. Sullivan earned her bachelor’s degree in Journalism, Public Relations emphasis at the University of Oklahoma. She lives in Tempe, AZ with her husband Larry, her favorite geek.

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