Resources  >> The Power of Standing Out

About Vickie Sullivan

Vickie Sullivan is internationally recognized as the top market strategist for thought leaders, professional speakers and B2B professional service firms. Specializing in brand and message strategies in crowded markets, she has helped thousands of talented people outsmart their competition since 1987.

Written by: Vickie Sullivan  |  July 06, 2017

The Power of Standing Out

The Power of Standing Out

Too much fun! Gayle Carson and I solved all the world’s problems during her radio show Women in Business.

Heads up: We talked about women for about two seconds. The rest of the time, we discussed how to be top of mind. When the powers that be know they have a problem and brainstorm who can help them, whose name comes up? If you are not in the top two, forget it. It doesn’t matter if you are better. You’re competing against an invisible force—the buyer’s opinion.

Click here to listen to my interview with Gayle. Not only will you get insights about standing out in crowded markets, but you’ll learn more about me than you care to have.


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About Vickie Sullivan

Vickie Sullivan is internationally recognized as the top market strategist for thought leaders, professional speakers and B2B professional service firms. Specializing in brand and message strategies in crowded markets, she has helped thousands of talented people outsmart their competition since 1987.