Written by: Vickie Sullivan  |  December 19, 2013

New Social Media Stats

Think you know social media? Test your knowledge (and assumptions) with what’s really happening according to this recent Fast Company article.

Yep, I flunked a couple of these. Had no idea that boomers were taking over Twitter. Who knew?

Yes, the “rethink” sections address business-to-consumer issues. Move past that and ask yourself: how can I take advantage of this trend in my thought leadership efforts? The best idea is in item #4: if your target market is moving into an area they don’t know much about, would it behoove you to create a LinkedIn group that becomes a haven for newbies on the rise? If you have services for those folks, that would be “yes”.

Something to mull over during the holidays…