Vickie Sullivan

Market Strategy for Thought Leaders

Resources  >> Two Things to do NOW for AI Searches

Written by: Vickie Sullivan  |  October 22, 2026

Two Things to do NOW for AI Searches

Hiring set. Character and intelligence robot working together.
Credit: iStockphoto.com/Irina_Streinikova

Worried that AI agents will shut you out of online searches? A recent study from Meltwater about AI searches and LinkedIn posts will give you some hope. This blog post summarizes the findings.

Yes, I know there’s a lot of studies out there. I include this one because so many of you are on the platform. Let’s move past the cheerleading for LinkedIn and dive into two difference-makers for thought leaders who want those coveted AI citations:

  • While those with big communities (over 10K followers) still have a slight edge, consistent posters with smaller groups are a close second. Key quote: “AI models prefer content written by credible people who share their domain expertise with examples, data and specific details.” The days of writing whenever you feel like it are gone.
  • Biggest surprise was AI’s penchant for lists. According to the study, every top-cited article uses lists. (You read that right – 100%) A close second was clear subheads in the article. Both are easy to implement. Let’s make these format changes a priority.

When AI search got traction, a lot of us didn’t know what to do. Research like this gives clear direction. No more excuses. Now it’s time to change our content or get left behind.

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 Now read this:

How to Stand Out in AI Search. Hint: It’s More Than Keywords

Brand and Message Strategy for Thought Leaders

Filed Under: Marketing, Sales

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