Vickie Sullivan

Market Strategy for Thought Leaders

Resources for Thought Leaders, Speakers and B2B Firms

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Stepping stones forming a path across grass toward the ocean, representing overcoming fear in business one step at a time.

iStock.com/Bosco Yip

Overcoming Fear in Business: One Small Trick That Works

March 19, 2026

Gold chess piece crossing a finish line labeled “Leader,” symbolizing experiential leadership development and demonstrated expertise.

iStock.com/Ruangrit

Claiming Expertise Isn’t Enough. Demonstration Is the New Credential

March 10, 2026

Teal sphere at a crossroads on a yellow background, symbolizing how to position strategy services when buyers see strategy as expendable.

iStock.com/cagkansayin

How to Position Strategy Services When Buyers See Strategy as Expendable

February 26, 2026

Woman on the phone at a desk, looking frustrated while addressing a customer service issue, illustrating how unresolved problems impact the customer experience.

iStock.com/fizkes

2 Simple Ways Small Problems Ruin the Customer Experience

January 15, 2026

Decorative New Year image showing ‘2026’ with gold ribbon and confetti, representing plans for 2026 and a fresh start.

iStock.com/Leszek Kobusinski

Why My Plans for 2026 Start with a Word (Not Resolutions)

January 01, 2026

Silhouette of a person struggling to hold up a giant hourglass, symbolizing the power of waiting and the effort it takes to pause instead of pushing forward.

iStock.com/Yutthana Gaetgeaw

The Power of Waiting: A Lesson I Didn’t Expect to Learn

December 11, 2025

Stacks of silver coins with an upward green arrow and rising financial graph in the background, symbolizing higher earnings and growth in a smart content creator pricing strategy.

iStock.com/smshoot

Why Content Creators Can Finally Raise Their Rates

November 13, 2025

Two overlapping speech bubbles on blue and yellow backgrounds—one with a question mark and one with a lightbulb—symbolizing the process of problem solving and finding solutions.

iStock.com/Makhbubakhon Ismatova

What My Clients Taught Me About Smart Problem Solving

November 06, 2025

Abstract graphic of a glowing brain and sprouting plant, depicting the power of a growth mindset.

iStock.com/solar22

Why a Growth Mindset Is the Real Key to Next-Level Success

October 28, 2025

A young woman with long dark hair and dark skin sits at a desk with a laptop, discussing a project with a client. The image represents advisor accountability and collaboration in action.

iStock.com/fizkes

Advisor Accountability: Clarifying Who’s Responsible for What

October 21, 2025