Vickie Sullivan

Market Strategy for Thought Leaders

Resources for Thought Leaders, Speakers and B2B Firms

Get Vickie's latest thinking on your favorite topics

Two professionals celebrate and encourage each other in a workplace setting, illustrating how meaningful support can help people navigate disruption through practical encouragement and human connection.

iStock.com/Jacob Wackerhausen

When Someone in Your Network Needs Help: What Meaningful Support Looks Like

June 18, 2026

Illustration showing how AI creates business opportunities. A large yellow “AI” stands beside a humanoid robot on a platform, while business professionals gather below and climb a staircase toward an open door, symbolizing new paths, career growth, and emerging opportunities driven by artificial intelligence.

iStock.com/IR_Stone

How AI Creates Business Opportunities for Advisors and Consultants

June 09, 2026

Two podcasters sit across from each other in a modern recording studio, speaking into microphones during a conversational interview, illustrating building audience trust one conversation at a time. A smartphone records the discussion while coffee mugs, notebooks, and studio lighting create an authentic podcast setting.

iStock.com/anatoliycherkas

Building Audience Trust One Conversation at a Time

June 02, 2026

Top-down view of two people standing on opposite sides of a bold yellow line on pavement, illustrating how to set client boundaries and maintain clear separation.

iStock.com/natasaadzic

How to Set Client Boundaries without Damaging Trust

May 14, 2026

A woman holding a microphone speaks to a small seated group in a professional setting, suggesting expert-led discussion and B2B influencer partnerships.

iStock.com/Jovanmandic

B2B Influencer Partnerships Are Having a Moment. Don’t Miss Out

April 28, 2026

Stepping stones forming a path across grass toward the ocean, representing overcoming fear in business one step at a time.

iStock.com/Bosco Yip

Overcoming Fear in Business: One Small Trick That Works

March 19, 2026

Gold chess piece crossing a finish line labeled “Leader,” symbolizing experiential leadership development and demonstrated expertise.

iStock.com/Ruangrit

Claiming Expertise Isn’t Enough. Demonstration Is the New Credential

March 10, 2026

Teal sphere at a crossroads on a yellow background, symbolizing how to position strategy services when buyers see strategy as expendable.

iStock.com/cagkansayin

How to Position Strategy Services When Buyers See Strategy as Expendable

February 26, 2026

Woman on the phone at a desk, looking frustrated while addressing a customer service issue, illustrating how unresolved problems impact the customer experience.

iStock.com/fizkes

2 Simple Ways Small Problems Ruin the Customer Experience

January 15, 2026

Decorative New Year image showing ‘2026’ with gold ribbon and confetti, representing plans for 2026 and a fresh start.

iStock.com/Leszek Kobusinski

Why My Plans for 2026 Start with a Word (Not Resolutions)

January 01, 2026